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The Beginner's Setup List: Tools, Products, and Business Essentials (With a Budget Version)

A practical setup list for new self-care pros, with must-haves and budget-friendly options.

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Read time: 9 min Best for: New studio owners Includes: Budget vs premium lists

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Must-haves for your first 30 days.

Start with the essentials you need to deliver great service and stay compliant. You can upgrade equipment later, but sanitation and reliability come first.

  • Core tools for your service type.
  • Disposable supplies and sanitation kit.
  • Comfort basics: linens, gloves, and storage bins.
  • Lighting that helps you see detail work.

Nice-to-haves that can wait.

Do not overspend before you have steady demand. These items are helpful but not required to start.

  • Upgraded furniture or luxury decor.
  • Advanced equipment with specialized use cases.
  • Large inventory of retail products.

Sanitation and safety essentials.

Sanitation protects your clients and your reputation. Follow state board guidelines and keep supplies stocked.

  • EPA-approved disinfectant and labeled containers.
  • Hand hygiene stations and disposable gloves.
  • Clean storage for tools and clean linens.

Payments and booking basics.

A clean booking and payment flow makes you look established even on day one. Use online booking, accept cards, and collect deposits for longer services.

  • Online booking link and service menu.
  • Card payments and digital receipts.
  • Deposits and clear cancellation policy.

Insurance and recordkeeping.

Insurance protects you in case of accidents or disputes. Keep client records, intake forms, and receipts organized from the start.

  • Professional liability insurance.
  • Secure storage for intake forms.
  • Tax tracking and expense logging.